Purple United Sales IPO
Open SmeCurrent GMP
₹80 (+63.49%)
Price Band
₹ 121 – 126
Lot Size
1000
Issue Size
₹32.81 Cr
Minimum Investment
₹252000 (2000 Shares)
Listing Date
18 December 2024
Subscription
160.16x
About the Company
Purple United Sales Limited, founded in 2014, focuses on high-quality, versatile apparel, footwear, and accessories for children. By 2015, the company had established distribution channels in the Apparel & Bags category, and in 2017, it signed licensing agreements with Disney and Mattel for kids' footwear. It expanded its operations by launching an e-commerce business and forming partnerships with key accounts like Reliance and V-Retail. Retail stores under the "Purple United Kids" brand were launched starting in 2019, with expansion continuing into 2023.
The company specializes in products for children aged 0 to 14 years, including a wide range of apparel, footwear, and accessories. Its ethos emphasizes comfort, safety, and sustainability, with lab-tested, premium-quality products in vibrant designs. Purple United operates through a pan-India omni-channel network, including 17 exclusive brand outlets (EBOs), shop-in-shops, and major online platforms like Myntra, Amazon, and Flipkart.
The company’s product portfolio includes approximately 650 styles in 2024, covering garments and footwear across different age categories. It offers a wide price range, ensuring an attractive value proposition for consumers. The company focuses on innovation, quality, and the 3Fs—Fun, Fashion, and Functionality—in its designs.
Purple United has strong management, led by founder Mr. Jatinder Dev Seth, with more than 25 years of experience in the apparel and footwear industry. The company has shown strong financial growth, with net sales increasing significantly over the past three years, positioning it well for further expansion.
Promoters
- MR. Jatinder Dev Seth
- MRS. Bhawana Seth
- Innovation Mobile
- Web Technologies Private Limited
- Manish Dev Seth
- Monica Seth
Promoters Holding
Holding Pre Issue
87.54%
Holding Post Issue
63.82%
Objects of the Issue
The Company intend to utilize the Net Proceeds of the Issue to meet the following objects:
- Expenditure for opening new stores
- Working capital requirements;
- General corporate purposes
Address / Contact Info
Purple United Sales Limited
Khasra No. 55/14 & 55/15,
Near Rani Khera Road,
Mundka, West Delhi,110041
Phone: +91 9667792635
Email: jdseth@purpleuni
Website: https://purpleunited.in/
IPO Snapshot
IPO Timeline (Tentative)
IPO Open Date
Wednesday, 11 December 2024
IPO Close Date
Friday, 13 December 2024
Basis of Allotment
Monday, 16 December 2024
Initiation of Refunds
Tuesday, 17 December 2024
Credit of Shares to Demat
Tuesday, 17 December 2024
Listing Date
Wednesday, 18 December 2024 — NSE & BSE
Important Dates
Open Date
11 December 2024
Close Date
13 December 2024
Basis Of Allotment
16 December 2024
Listing Date
18 December 2024
Financial Performance (₹ in Crores)
| Particular | 30 Sep 2024 | 31 Mar 2024 | 31 Mar 2023 | 31 Mar 2022 |
|---|---|---|---|---|
| Assets | 7033.67 | 4913.96 | 3250.92 | 2278.96 |
| Revenue | 3052.04 | 4219.59 | 2571.1 | 1656.19 |
| Profit After Tax | 329.28 | 481.54 | 149.22 | 177.16 |
| Net Worth | 2368.62 | 1733.64 | 1036.58 | 617.59 |
| Reserve & Surplus | 1668.04 | 1070.34 | 428.5 | 63.77 |
| Total Borrowings | 3366.66 | 2562.8 | 1187.42 | 1105.76 |
EPS Pre
6.87%
EPS Post
6.85%
P/E Pre
18.33
P/E (Post Issue)
18.39x
Company Financial Information
KPI Information (₹ in Crores)
| Particular | KPI as of March 31, 2024. |
|---|---|
| ROE % | 0 |
| ROCE % | 19.35 |
| Debt / Equity | 1.48 |
| RoNW % | 27.78 |
| PbW | 4.82 |
| Pat Margin % | 11.26 |
Return Ratio
IPO Reservations
| Category | Shares Offered | Shares Offered % | Max Allotee |
|---|---|---|---|
| Anchor Investors | 741000 | 28.46 | 0 |
| Market Maker | 131000 | 5.03 | 0 |
| Qualified Institutions | 495000 | 19.01 | 0 |
| Non-Institutional | 371000 | 14.25 | 0 |
| Retail Investors | 866000 | 33.26 | 0 |
| Total | 2604000 | 100 | 0 |
Subscription Status ( Fri, 13 Dec 24 01:29 PM)
| Category | Shares Offered | Shares Bid For | Subscription (x) |
|---|---|---|---|
| Qualified Institutions | 495000 | 42720000 | 86.3x |
| Non-Institutional | 371000 | 100188000 | 270.05x |
| Retail Investors | 866000 | 134484000 | 155.29x |
| Total | 1732000 | 277392000 | 160.16x |
Subscription figures are updated periodically and may change until issue closing. Data reflects bids placed across exchanges.
Peer Comparision
No Peer Comparision Available
Lot Size & Investment Details
| Application | Lots | Shares | Amount (₹) |
|---|---|---|---|
| Retail (Min) | 1 | 1,000 | 126,000.00 |
| Retail (Max) | 1 | 1,000 | 126,000.00 |
| S-HNI (Min) | 2 | 2,000 | 252,000.00 |
Registrar
Kfin Technologies Limited
04067162222, 04079611000
reachus@kfintech.com
https://www.kfintech.com
Book Running Lead Managers
- Expert Global Consultants Private Limited
RHP Document
DRHP Document
Disclaimer: This data is for informational purposes only and does not constitute investment advice. Figures shown are illustrative sample data.
Frequently Asked Questions
Everything you need to know before applying to an IPO.
Purple United Sales IPO is a Book-building IPO worth ₹32.81 crores. The price band is ₹121 to 126 per share. The IPO opens on Wed, Dec 11, 2024 and closes on Fri, Dec 13, 2024. It will be listed on BSE and NSE. Kfin Technologies Limited is the registrar.
The Purple United Sales IPO opens on Wed, Dec 11, 2024 and closes on Fri, Dec 13, 2024
Purple United Sales IPO Price Band is ₹121 to 126.
Purple United Sales IPO lot size is 1000, and the minimum amount required for application is ₹252000.
The minimum investment for Purple United Sales IPO is approximately ₹252000 based on the upper price band.
To apply for the Purple United Sales IPO, investors can use the ASBA (Application Supported by Blocked Amount) process via their bank's net banking or apply through UPI using a registered broker or trading app. The IPO is available in retail, HNI, and institutional investor categories. Investors must select the lot size, enter bid details within the price band, and submit their application before the IPO closing date of Fri, Dec 13, 2024. After submission, funds are blocked until the basis of allotment of Purple United Sales IPO is finalised.
Purple United Sales IPO issue size is ₹32.81 crores.
Purple United Sales IPO allotment date is Sat, Jun 27, 2026.
The registrar for Purple United Sales IPO is Kfin Technologies Limited. Investors can go to Kfin Technologies Limited website for IPO allotment status, refund processing, and other queries related to Purple United Sales IPO through their official website or helpline.
The Purple United Sales IPO GMP (Grey Market Premium) is ₹80 as of Wed, Dec 18, 2024. Based on the upper price band of ₹126 per share, the estimated Purple United Sales IPO listing price is ₹206, indicating a potential listing gain of approximately 31% over the issue price.