Kenrik Industries Limited was incorporated as a private limited company on February 28, 2017, under the Companies Act, 2013. Based in Ahmedabad, Gujarat, the company specializes in the manufacturing, wholesaling, and supply of plain and studded gold jewellery and ornaments, with a strong focus on traditional Indian jewellery.

Product Portfolio
The company offers a wide range of handmade gold jewellery studded with precious and semi-precious stones like diamonds, rubies, and cubic zirconia. Products include:

• Rings, earrings, pendants, armlets, nose rings, bracelets, necklaces, bangles, and chains
• Wedding jewellery
• Watches and luxury items

These products cater to high-end, mid-market, and value segments, and are custom-made based on client requirements.

Operations & Supply Chain
Kenrik operates primarily on a B2B model and focuses on quality control, inventory management, and business development. All jewellery is BIS Hallmark certified, ensuring purity and trust.

• The company sources gold flexibly from multiple suppliers to take advantage of competitive pricing, without relying on long-term contracts.
• It operates in a region with a vibrant bullion and jewellery market, which facilitates a broad supplier base.

Sales & Customer Engagement
The company has a proactive sales team engaging in direct marketing and personal outreach. A significant portion of its business comes from client referrals due to its strong reputation. It has also developed a website and mobile app to support business expansion and enhance customer interaction.

Customer-Centric Approach
Kenrik emphasizes customer satisfaction by delivering quality products with superior finish, safe packaging, ethical trade practices, and timely delivery.

Leadership
The company is promoted by Nitinkumar Dalpatbhai Shah and Nihar Nitinbhai Shah, with approximately 25 years and 5 years of industry experience respectively. Their expertise and leadership have significantly contributed to the company's growth and reputation.

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