Established in 2019, Advit Jewels Limited is a Jaipur-based manufacturer of handcrafted fine jewellery marketed under the renowned "Rambhajo" brand. The company specializes in traditional and contemporary jewellery designs, particularly Kundan, Polki, Diamond, and Studded Jewellery, blending generations-old craftsmanship with modern aesthetics.

Rambhajo's legacy dates back to 1921, when Late Shri Kishan Gilara laid the foundation of the jewellery business. Today, the company continues this century-old tradition through a professionally managed corporate structure.

The company's product portfolio includes necklaces, earrings, rings, bangles, and customized jewellery, primarily crafted in 14K and 18K gold using diamonds and coloured gemstones. While its core business follows a B2B model, supplying dealers, showrooms, and retailers across India, it also caters to B2C customers through exclusive made-to-order jewellery. In FY25, 81.63% of revenue came from B2B operations, while 18.37% was generated from B2C sales.

Advit Jewels operates a 6,450 sq. ft. integrated manufacturing facility in Jaipur, equipped with advanced technologies such as 3D printers, casting units, and polishing machines. The facility enables complete in-house production—from gold melting and design development to stone setting, polishing, and quality inspection—ensuring superior quality control, security, and operational efficiency. Customized and premium orders are generally completed within 25–30 days.

The company maintains stringent quality standards through a dedicated quality control team that examines every product for design accuracy, purity, finish, and dimensions before dispatch.

With a strong presence across India, Advit Jewels generates revenue from multiple states, including Maharashtra, Gujarat, Rajasthan, Delhi, Haryana, Punjab, West Bengal, Uttar Pradesh, and Telangana.

*  Competitive Strengths

• Strong heritage and trusted "Rambhajo" brand legacy
• Integrated manufacturing operations under one roof
• Diverse product portfolio across customer segments
• Skilled artisan workforce with generations of expertise
• Robust quality control and operational systems
• Experienced management team with strong execution capabilities
• Significant growth potential supported by available production capacity

As of September 2025, the company employed 94 professionals and continues to focus on expanding its market presence while preserving its legacy of craftsmanship and excellence.